November 3, 2017

Make your winter healthy with Chyawanprash

Press release

Kolkata

Kolkata, 3 November, 2017: Winter is one of the most awaited seasons in India, but it may also bring a plethora of diseases like Cold and Cough, Respiratory problems to name a few, which are most prevalent in this season & usually occurs due to low immunity

Chyawanprash, is around 3000-year old & a well-known Ayurvedic formulation, used for boosting immunity and helps provides resistance against common day to day infections like cough and cold. Dabur Chyawanprash contains many ‘Rasayana’ herbs which help in prevention of variety of infections through its immunomodulatory effects. Dabur has conducted various clinical and preclinical studies which confirm Chyawanprash’s beneficial effect on immunity, seasonal influences, nasal allergies and infections, etc. Chyawanprash helps balance tridoshas vata, pitta, and Kapha as mentioned in ancient ayurvedic scriptures. Dabur Chyawanprash helps activate Dentric Cells, NK cells & macrophages helping fight germs.

Dr. Parmeshwar Arora, M.D. (Ayurveda), B.H.U., Sir Ganga Ram Hospital, Delhi, said, “During cycles of season change there is a sudden temperature change, which leads to infections & illnesses like cough, cold & flu Enhancing immunity is an effective way to fight diseases like Cold and Cough, Respiratory problems, low immunity. Dabur Chyawanprash is an effective solution to boost one’s immunity needs through changing weather cycles.”

The key ingredient of Dabur Chyawanprash is Amla (Indian gooseberry) which is known for its immunity building properties. Other ingredients like Guduchi, Pippali, shatavari, vidarikand, haritaki, Kantakari, Kakdashingi, Bhumyaamalaki, Vasaka, Pushkarmool, Prishniparni, Shalparni, etc helps in alleviating the common infections and allergies of respiratory system. An amalgamation of these ingredients makes Chyawanprash a perfect blend of herbs to provide immunity for a better health in the winter season.

Mr. Rajeev John, Marketing Head- Health Supplements, Dabur India Ltd said, “With a rich heritage of Ayurveda and deep knowledge of nature, Dabur has always focused on safe, cost-efficient and effective health care for all through the study of authentic Ayurveda books/manuscripts. Through our product, we are striving to combat the various diseases in India at present. In India, people prefer herbal & botanical extracts as medical interventions due to their ‘nature’ properties. Dabur Chyawanprash is formulation created with ancient Indian knowledge of Ayurveda and cutting edge of science. This product is a perfect way to protect ourselves from various day to day infections.”

About Dabur India

Dabur India Ltd is one of India’s leading FMCG Companies. Building on a legacy of quality and experience for 132 years, Dabur is today India’s most trusted name and the world’s largest Ayurvedic and Natural Health Care Company. Dabur India's FMCG portfolio includes five flagship brands with distinct brand identities -- Dabur as the master brand for natural healthcare products, Vatika for premium hair care, Hajmola for digestives, Réal for fruit-based beverages and Fem for fairness bleaches & skin care.

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