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October 18, 2021

Dabur Odomos Initiates #MakingIndiaDengueFree Campaign

Press release

Lucknow
Lucknow, 18th October 2021: Moving forward on its mission to help fight mosquito-borne diseases more effectively, Odomos -- India's most preferred personal application mosquito repellant brand from the House of Dabur – today announced the launch of its mega initiative, #MakingIndiaDengueFree, starting from Uttar Pradesh. Under this initiative, Odomos will be directly reaching out to 5 lakh people and 52 cities and educate them about the harmful effects of Dengue and how to protect themselves from mosquito bites, besides offering them free Odomos mosquito repellant creams.
 
As part of this campaign, Odomos will also conduct awareness sessions in public areas like Bus Terminals, Railway Stations on effective prevention from Dengue. The drive was flagged off in Lucknow today. 
 
“As a brand, Odomos has been working towards helping people stay safe and protected from Dengue and other such mosquito-borne diseases. Moving forward on this path, we have taken up this social initiative to help build public awareness on Dengue prevention in view of the significant increase in the number of Dengue cases in recent months. The need of the hour is to spread awareness around preventive measures and help people protect themselves from Dengue,” Dabur India Ltd Group Product Manager-Home Care Mr. Santosh Jaiswal said.
 
“Since Dengue spreading mosquitoes primarily bite during daytime, we should protect our children too, not only when they’re playing in the open but also inside the closed confines of our homes. Odomos is the most preferred personal application product that offers users complete protection from mosquitoes that spread such life-threatening diseases. Whether it is day or night, whether one is outdoors or inside their homes, it is advisable to apply Odomos for complete protection from mosquito bites,” Mr Jaiswal added.
 
About Dabur India Ltd: Dabur India Ltd is one of India’s leading FMCG Companies. Building on a legacy of quality and experience for 138 years, Dabur is today India’s most trusted name and the world’s largest Ayurvedic and Natural Health Care Company. Dabur India's FMCG portfolio includes nine Power Brands – Dabur Chyawanprash, Dabur Honey, Dabur Honitus, Dabur Pudin Hara and Dabur Lal Tail in the Healthcare space; Dabur Amla, Dabur Red Paste and Vatika in the Personal care space; and Réal in the Foods category.
 
For Further Information, Contact: 
Dinesh Kumar @+91-9953451125
Corporate Communications, Dabur India Ltd.
 
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